13 December 2017
DETAILS
BASF’s Coatings division today inaugurated
a new automotive coatings plant
at its Bangpoo manufacturing site,
Samutprakarn province, Thailand.
The new plant is
the first BASF automotive coatings manufacturing facility
in ASEAN,
and will produce
solventborne and waterborne automotive coatings
to meet growing market demand in the region.
The new production plant in Bangpoo complements
the facilities at
the Coatings Technical Competence Center ASEAN,
which was opened in September 2015 at the same location.
The technical center includes
* a laboratory for product development,
* high performance application facilities, color design,
* as well as a small batch production unit.
The co-location of production and technical facilities
enables operational efficiency and speed to market.
The new plant’s design not only allows BASF to
* offer customized service, it also has the potential
* for future expansion and
* the flexibility to adapt to new production requirements
and changing industry trends.
According to the LMC Automotive Report from November 2017,
this year’s total car production in ASEAN is anticipated
to reach around 3.9 million.
Thailand will account for more than 50% of this market,
representing the largest coatings market within ASEAN,
followed by Indonesia and Malaysia.
With an increasing number of automotive OEMs
(Original Equipment Manufacturers) engaging in
production and technology development activities in ASEAN,
there is also a growing need for local innovation
in coatings solutions and products,
as well as a high degree of technical service.
Dirk Bremm,
President of BASF’s Coatings division
“BASF is a trusted partner of all major automotive manufacturers
around the world, with a broad competence in all coating layers,”
“The inauguration of the new plant demonstrates
our commitment to meeting customer expectations
for advanced coating technologies and products
in ASEAN, for ASEAN.”
Peter Fischer,
Senior Vice President, Coatings Solutions
Asia Pacific, BASF
“With our robust capabilities in Thailand, we meet
the increasing demand
for sustainable and eco-efficient solutions,”
“Working closely with our automotive customers
globally and regionally, we are committed
to be the partner of choice and drive
for growth and success in the highly competitive ASEAN market.”
Andrea Frenzel,
President South & East Asia, ASEAN & ANZ, BASF
“BASF has been active in ASEAN for over 50 years,
with a strong footprint in Thailand,”
“With our new automotive coatings plant, we aim to help Thailand
strengthen its role as a key market and production hub
for the automotive industry in ASEAN, and to support
the economic development of the neighboring countries.”
Glasuritstraße 1
48165 Muenster
www.basf-coatings.de
Phone: +49 2501 14-3399
BASF SE Media Relations
Phone: +49 621 60-20916
presse.kontakt@basf.com
Joerg Zumkley
Phone: +49 2501 14-3453
joerg.zumkley@basf.com
Cathy Cheung
Phone: +852 2731 4378
cathy.cheung@basf.com
WWW.CHEMWINFO.COM BY KHUN PHICHAI
